TikTok Shop Management
Storefront, catalog, promotions and shop health, handled daily so nothing slows down a sale.
The TikTok Shop agency behind $500M+ in GMV.
Leeside Digital runs Shop management, affiliate marketing, LIVE, content and paid ads as one system — for founder-led brands launching their first Shop and multinational teams scaling their tenth market.
30 minutes. Your Shop, your numbers, your next move.
Shop management
Affiliates
LIVE + Ads
$0K+
Global
Trusted by founders and category leaders alike
From founder-led brands to global names — here’s who trusts us with their Shop.
And more ambitious
consumer brands
Plus a few more, under NDA, we can’t name yet.
Ten disciplines. One growth plan.
Most brands piece TikTok Shop together — a creator agency here, an ads freelancer there. We run all ten disciplines under one commercial plan, whether you’re a founder running lean or a global team with layers to coordinate.
Storefront, catalog, promotions and shop health, handled daily so nothing slows down a sale.
A 90-day plan built around your product economics, not a generic playbook.
Creator recruitment, sampling and activation that runs every week, not in bursts.
Managed talent partnerships that turn storytelling into checkout.
Spark Ads, Video Shopping Ads and GMV Max, managed to a profit target, not a spend target.
Trained hosts, tested scripts and studio production built to convert, not just to stream.
Creator-led LIVE programs that add selling hours without adding headcount.
Turning TikTok momentum into retail and DTC demand you can actually measure.
Native creative built to stop the scroll, convert, and get reused in paid.
Creator assets that hold up across Shop, paid social and the rest of your funnel.
Made for the feed. Built to sell.
Real client content — product demos, affiliate videos and LIVE highlights — built around one rule: every clip needs a reason to buy, not just a reason to watch.
From the first hook to checkout, nothing is on the page by accident.
Make content that sellsIf people discover it on TikTok, we’ve probably sold it.
Deep experience across categories that live and die by demonstration, impulse and social proof — from founder-led brands to multinational portfolios.
Food & Beverage
Wellness
Beauty
Haircare
Home & Living
Appliances
Garden
Fashion
Fitness
Pet Care
Baby & Family
Supplements
Consumer Tech
Gifting
Wine & Spirits
And more
$500M+ in GMV. Here’s some of how we got there.
Real programs, real revenue, across haircare, food & beverage and wellness — for founder-led brands and multinational portfolios alike.
Hair Syrup
Hair Syrup already had the virality. We built the system that turned it into repeatable sales.
Read the case study
Broadway Candy
Full management — creator content, affiliate activation, LIVE and paid media, run as one program.
Read the case study
Drizzilicious
Strong retail brand, zero TikTok Shop presence. We built the channel from scratch into a multi-million-dollar line.
Read the case study
New Leaf Products
Education-led content and a clear hero-product strategy, built for credibility as much as conversion.
Read the case study
Arwin Biochem
Arwin Biochem had the science but no TikTok presence. We built a creator-powered growth system from a standing start.
Read the case study
Moroccanoil
A globally recognised haircare name, translated into content and creators that convert on TikTok Shop.
Read the case studyFrom opportunity to momentum, on a schedule.
Commercial audit
Shop health, catalog, margins, content and creators, assessed against category opportunity.
Growth blueprint
Hero products, channels, offers and creators prioritised against 90-day targets.
Launch the engine
Content, affiliates, LIVE, Shop ops and paid media go live as one system, not a rollout.
Trade and compound
Weekly decisions double down on what converts and feed Shop growth into retail and DTC.
Watch the work, on the platform.
Real client TikToks — the same native content driving Shop GMV every day. Play them right here.
Don’t take our word for it.
Hair Syrup
85% affiliate GMV growth in month one.
Broadway Candy
A full-channel TikTok Shop transformation.
Arwin Biochem
Building a creator-powered growth system from scratch.
Built in London. Proven at $500M+.
$0M+
$0K+
Leeside Digital was founded in London as one of the first agencies to treat TikTok Shop as a serious growth channel, not a trend to test and abandon.
Today we’re a global TikTok Shop Partner generating $100K+ in GMV every day across our sellers, and $500M+ since launch — working with founder-led brands building their first Shop and multinational teams scaling their next.
What we’re actually good at isn’t just Shop growth — it’s the halo effect: the retail demand, branded search and DTC traffic that follows once TikTok Shop is working.
Specialists, not generalists.
One integrated team spanning every discipline required to build and scale a serious TikTok Shop business.
Strategy & Growth
Commercial planning and the weekly calls that decide what scales.
Creator Partnerships
Recruitment, sampling, briefing — and the relationships that keep creators posting.
LIVE Commerce
Hosts, run-of-show planning and production built around conversion, not watch time.
Content & Media
Native creative, tested and paid-amplified under one plan.
Not just early. Certified. Proven at scale.
Official TikTok Shop Partner
An established platform partner since TikTok Shop’s early days.
TikTok Shop certifications
Credentials that reflect real platform knowledge, not just tenure.
Global delivery
One connected team across the US, UK and EU, built to support founders and global teams alike, wherever they scale next.
Full-funnel capability
Multi-category experience
Commercial accountability
Local instincts. One global team.
01
United States
Programs across major consumer categories in the fastest-scaling Shop market.
United Kingdom
Our home market — deep experience in one of TikTok Shop’s most mature ecosystems.
03
European Union
Localised strategy built around each market’s own buying behaviour.
Built for brands ready to treat Shop as a growth channel.
We work with new sellers and established brands. The common ground is ambition, operational readiness and a commitment to learning quickly.
You are launching TikTok Shop with serious commercial intent
You already have traction and need a more accountable growth system
Creator, LIVE, content and paid activity need to work as one
You want Shop growth to lift retail awareness and DTC demand
Let’s find your clearest path to growth.
Clear prioritiesCommercial opportunityPractical next steps
What could your Shop do?
A quick, transparent estimate — move the sliders to see what TikTok Shop could add in year one.
Market
Where are you today?
We project new Shops capture 10–20% of monthly revenue as TikTok Shop sales in year one (10–20% for new Shops, weighted up for the US market).
Plus the halo effect — the branded search, retail demand and DTC traffic that follows once Shop is working.
What’s actually moving TikTok Shop.
No fluff — practical thinking for brand teams building a channel that lasts.
September 2026·6 min
The commerce signals shaping TikTok Shop right now
What brands should know about creator velocity, LIVE cadence, GMV Max and the changing path from discovery to purchase.
Read insight
August 2026·8 min
Inside a creator-led Shop growth program
A practical look at how offer strategy, affiliate seeding, high-volume content and paid amplification work as one system.
Read insight
July 2026·5 min
How to build an affiliate roster that keeps selling
Why creator fit, product economics and consistent relationship management matter more than one-off viral reach.
Read insight
What brands ask us before signing.
Connects Shop management, affiliate recruitment, creator content, LIVE and paid media so every part of the channel works toward the same growth number.
Yes — we launch first-time founders and take established brands to their next stage of growth.
Strategy, Shop ops, affiliate and influencer management, content, UGC, LIVE and paid media — one accountable team, not five vendors.
Most programs go from audit to live execution within 30 days, depending on Shop readiness.
US, UK and EU — with creator, content and trading strategy adapted per market.
Everything from founder-led brands launching their first Shop to multinational teams scaling an existing one — the plan changes, the team behind it doesn’t.
The demand TikTok creates beyond the Shop itself: retail awareness, branded search, DTC traffic.
Tell us where you want to take your Shop.
Share your goals and current stage. Our growth team reviews it personally and comes back with the most useful next step — not a generic pitch deck.
New launches and established sellers
US, UK and EU market support
hello@leeside.digital